Les Deux

The story of Les Deux began in Copenhagen in 2011, when a law student from the suburbs met a creative guy with roots from abroad in one of the city’s bars. As the two began talking, one noticed the other’s T-shirt: plain white with military patches sewn on by hand.

Two completely different people with two completely different backgrounds met – preppy and urban, creative and entrepreneur – and they had the spark of an idea to build a menswear brand based on this T-shirt. The dream was big: they’d unite preppy and urban clothing inspired by their own contrast, take responsibility for people, and change people’s lives throughout the world.